Siti Nuraya Karo, and Erwansyah. “SCHOOL PROMOTION AND POSITIONING EFFECTS ON SCHOOL CHOICE, MEDIATED BY BRAND EQUITY”. Jemasi: Jurnal Ekonomi Manajemen dan Akuntansi 21, no. 2 (December 31, 2025): 158-167. Accessed January 2, 2026. http://ejournal.iba.ac.id/index.php/jemasi/article/view/1115.